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Three Horizons of Growth

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Mehrdad Baghai, Stephen Coley & David WhiteThe Alchemy of Growth, 1999

Manage three horizons concurrently — defend and extend the core (H1), build emerging businesses (H2), and seed future options (H3) — because pipelines of growth need staggered maturity.

Steve BlankHBR, 2019

A modern caution: in fast markets, horizons are no longer time-based — disruptors execute 'H3' ideas at H1 speed, so the framework must be about type of innovation, not distance in years.

The EclipseFrontiers® LensToday's core was yesterday's experiment. Keep planting.
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